Meet Davina - GLOBAL BEAUTY & INFLUENCER director

Davina Kumal
Global Director, PR/IM & Advocacy – Rimmel
ABOUT ME
PR and influencer marketing expert with 12+ years of experience driving brand awareness, engagement, and retailer launches. She has led PR, influencer, and VIP strategies for Rimmel, Morphe, Ariana Grande’s r.e.m. beauty, and more, securing top-tier talent collaborations and brand visibility across Sephora, Selfridges, Boots, ASOS, and Superdrug.
“I know firsthand how tough it is to break into beauty leadership without connections. I want to do my bit to pay it forward"
100% of net proceeds from our time together will go to support the non-profit mission of 100 Allies.
what to expect: 15-minute session - ask three or more questions
Davina can help with the following topics
- PR & influencer marketing
- Talent & VIP partnerships
- Brand storytelling & media relations
- Launching brands in global retailers
- Beauty brand positioning & advocacy
- Career growth in beauty PR & communications
- Maximising brand activations & events
- & much more!